Amanda Merrifield

Amanda Merrifield has a diverse work experience in the technology industry. Amanda currently works at Bettermode as a Community Success Manager, where they are responsible for managing the onboarding process for high-touch accounts and collaborating with other teams to improve the customer onboarding strategy. Prior to that, Amanda worked as an Onboarding Manager at Bettermode, where they managed the low-touch function in the Customer Success Team. Amanda also has experience as a Customer Success Manager at Bettermode, where they played a role in revolutionizing the way people engage in online communities.

Before joining Bettermode, Amanda worked at Microsoft as a Community Development Specialist, where they built partnerships within the local community to promote brand awareness of Microsoft Stores. Amanda also served as a Surface Category Manager Intern, where they contributed to the launch of Surface products and created strategies for in-store launches. Additionally, Amanda worked as a Consumer Product Advisor at Microsoft, where they provided customer service and acted as the face of Microsoft to customers. Overall, Amanda has a strong background in community management, onboarding, customer success, and brand promotion.

Amanda Merrifield has a diverse education history. From 2015 to 2017, they attended Sheridan College and obtained an Ontario College Diploma in PBUMK Business Administration – Marketing. Prior to that, from 2013 to 2014, they studied at George Brown College and earned an Ontario College Diploma in H113 Baking and Pastry Arts Management.

In addition to their formal education, Amanda has also obtained various certifications. These include "Onboarding and Adoption Best Practices for Customer Success Management" from LinkedIn in December 2021, "Microsoft 365 Certified: Fundamentals" from Microsoft in February 2021, and "Sales: Customer Success" from LinkedIn in February 2021. Other certifications include "Telling a Story to Build a Community," "Google Analytics Essential Training," "SEO Foundations," "Online Marketing Foundations," "B2B Marketing Foundations," "B2B Marketing on LinkedIn," "Social Media Marketing: Managing Online Communities," "Creating Change: Diversity and Inclusion in the Tech Industry," "Event Planning Foundations," "Marketing Your Event," "Accessibility in Action" from Microsoft Accessibility and Microsoft, "Minecraft Certified Trainer," and "Certified Microsoft Innovative Educator (MIE)." The specific months and years of obtaining these certifications vary, with the most recent certification being obtained in December 2021.