Betty
Benjamin Coffman is a seasoned digital strategist with extensive experience in digital marketing and analytics, currently serving as a Digital Strategist at Periscope since July 2016. Coffman possesses multiple certifications, including Google Ads, Google Analytics, and HubSpot Inbound, and has a proven track record in training teams, optimizing campaigns, and implementing SEO strategies. As a freelancer at bmcdigital.org, Coffman supports various businesses in enhancing their online presence through customized digital marketing plans. Previous roles include Digital Marketing Manager at Bluespire Marketing, where Coffman managed substantial online media budgets and performed audits for major hospitals, and Digital Strategist at Spyder Trap, focusing on e-commerce and lead generation campaigns. Coffman's educational background includes a Bachelor of Science in Mass Communications with an emphasis on Advertising from St. Cloud State University.
Betty
Betty is a new, bold creative agency that offers best-in-class creative, design and content studios. Named after the late Betty Quadracci, the trailblazing co-founder of Quad, Betty is dedicated to building a better way for brands with inclusive, inventive ideas that drive results for clients, backed by broad capabilities that offer scale without sacrifice.