Maria de Sola Morales

Maria de Sola Morales is an experienced professional in the CRM and customer engagement sectors, currently serving as the CRM Automations Team Leader at BetWarrior since March 2023. Prior to this role, Maria held positions at Entain as a Senior CRM Specialist and as a CRM Executive, where responsibilities included overseeing creative asset approvals and monitoring campaign performance. At bet365, Maria focused on customer due diligence, ensuring compliance with regulatory requirements. Previous roles also include Player Developer at Paf, where customer retention strategies were implemented, and various customer service positions that enhanced member experiences. With a solid foundation in customer engagement and campaign management, Maria demonstrates a strong dedication to enhancing customer journeys and loyalty.