BGB Group
Alex Profera is an accomplished creative professional with a diverse background in design and user experience. Currently serving as Associate Creative Director at BGB Group since February 2024, Alex founded Models Design in January 2016, a collective focused on visual communication across digital, print, and physical spaces. Previous roles include Art Supervisor at Greater Than One and UX Designer & Art Director at GSW Advertising, where Alex contributed to high-profile projects for clients including the NBA and pharmaceutical brands like Genentech and Merck. Alex's career began with a focus on graphic design, evolving through various positions that emphasize creativity and client service. Alex holds a Bachelor of Fine Arts in Design & Fine Art from the Purchase School of Art & Design, completed between 2005 and 2008.
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BGB Group
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In 2005, two young entrepreneurs set out to build the agency of the future...Where scientific acumen and creative innovation would seamlessly merge to create compelling, credible brand stories. Having an unmatched ability to marry science and creativity while honoring the two exceptionally led them to: WHERE SCIENCE + CREATIVITY MEET. Today, BGB is an independent agency of 500+ employees that delivers the best in healthcare advertising, medical communications, strategic consulting, and payer & market access. We foster a team culture that brings a passion for transformational science, encourages curiosity, inspires creativity and instills the value of collaboration and teamwork.