BIBS
Lisa Braun Abdinoor is an accomplished sales and marketing leader with extensive experience in the juvenile and consumer goods industries. Currently serving as General Manager and Vice President of Sales for North America at BIBS, Lisa previously held key positions at Angelcare and Bugaboo, where efforts focused on e-commerce growth and retail sales strategy development. With a long tenure at Dorel Juvenile Group, Lisa managed a $380M brand portfolio and directed significant marketing and sales initiatives that drove substantial revenue growth, including the successful expansion of the Disney license to over $40M. Lisa holds a Bachelor of Arts degree in English Language and Literature, complemented by a minor in History from the University at Albany.
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BIBS
BIBS is a premium Danish baby brand established in 1978. Our journey started with the iconic ‘Colour’ pacifier which since has been joined by many new designs and product categories. We are a visionary company with a creative and progressive mindset. We have high standards for quality and uniqueness in everything we do, with a strong focus on sustainability, functionality, and safety. We are driven by strong values based on high ambitions, originality, as well as inspiring and innovative designs - always with an aesthetic mindset. All this has contributed to, that BIBS today is one of the favorite baby brands in the world. All our pacifiers are still carefully designed and manufactured in Denmark/EU. Read more about our vision and products at www.bibsworld.com