Brian Joffe

The founder of the Bidvest Group Limited and Bidcorp, Brian has over 50 years commercial experience, both locally and internationally. Amongst his achievements, Brian has been recognised by Sunday Times as SA’s businessman of the year, won the SA chapter of the Ernst & Young Entrepreneur Award and represented SA at the World Entrepreneur Awards. Profiled as one of South Africa’s Greatest Entrepreneurs by MME Media in association with Gordon Institute of Business Science, Brian has been named by Wits Business School Journal as one of SA’s top 25 business leaders with significant impact on SA business.

Brian is the recipient of an Honorary Doctorate in Commerce from the University of South Africa, an Honorary Doctorate in Commerce from the University of Witwatersrand and awarded the Sunday Times Lifetime Achiever Award. He has been included in the Forbes list of the 20 most influential people in Africa and awarded the CNBC All Africa Life time Achievers Award. Brian currently serves as CEO of Long4Life Limited, a company he founded and listed on the JSE in 2017 and serves as a non-executive director of Bidcorp.


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Bid Corporation Ltd

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Bid Corporation Limited is engaged in foodservice business. The Company's segments include Foodservice Australia, Foodservice United Kingdom, Foodservice Europe, Foodservice Emerging Markets, Bidvest Services and Corporate. It offers a range national distribution services. It distributes foodservice and product serving customers in the hospitality, institutional, catering and retail sectors in the United Kingdom and Ireland. It supplies various brands across a range of product lines, and engaged in brand manufacturing and distribution. It is also a foodservice distributor to the Horeca sector. It has operations in Africa, South America, Asia and the Middle East. African operations manufacture and distribute meat, poultry, dairy and general food ingredients, as well as baking ingredients and equipment, and a multi-temperature foodservice. South America sources and distributes frozen, chilled and ambient local product into the independent street market across both Chile and Brazil.


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10,000+

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