BigCity Promotions
Sarika Kamat is a seasoned design professional with extensive experience in creating concepts, layouts, and graphics for digital and print media advertising, branding strategies, corporate communication, and social media marketing. Currently serving as Senior Manager - Design at BigCity Promotions since April 2023, Sarika has previously held the position of Senior Design Strategist at Pink Lemonade Communications Pvt Ltd. and Senior Brand Designer at MindShift Interactive, among other roles. Academic credentials include a Bachelor’s Degree in Fine Arts from Goa College of Art, earned between 2003 and 2007.
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BigCity Promotions
BigCity is an independent marketing agency that specializes in Consumer Promotions, Loyalty Programs, Partnerships, and Contests - all using a combination of rewards, technology, and insights into consumer behaviour. Pioneers in this industry in India, we have built the most comprehensive network of over 50,000 partners globally. In the last 16 years, we have delivered 7,000+ promotions touching over 60 Million customers. Our incentives have been used by 300+ brands in India. With the expertise in 'everything promotions', and a team of creative, enthusiastic professionals, we create bespoke solutions. We can offer rewards suited to the brand's marketing strategy, relevant to the lifestyles of their consumers. The consumer rewards range from free holidays, spa sessions, movie tickets, getaways, dining, wellness, Xtreme sports, and so on. We house a 360° service offering, covering Product sourcing, Redemption, Campaign delivery (Offline, Online, Mobile, Apps, Bots), Account Management, Creative and Legal aspects. This includes a dedicated concierge line who communicate with the brand's customers, answer promotional queries, give advice on venue availability and make reservations and ensure that, the customers always enjoy a world-class experience.