KM

Katja Micke

Spezialistin Brand Management at BIG direkt gesund

Katja Micke is a skilled marketing professional with extensive experience in brand management and marketing strategy. Currently serving as a Spezialistin Brand Management at BIG direkt gesund since April 2024, Katja previously held the position of Teamleiter Marketing Brand Experience at Materna Information & Communications SE from January 2023 to April 2024. Katja's career includes significant roles such as Marketing Manager at BAG Bankaktiengesellschaft for a decade, where responsibilities encompassed multimedia marketing management, budget authority, campaign planning, and operational support for marketing and communication measures across the BAG Group. Prior to that, Katja was a Marketing Manager at Ferdinand Eimermacher GmbH & Co. KG, focusing on product marketing and strategic marketing for OTC and B2B/B2C sectors. Katja's career began as a Marketingassistentin at Dr. med. Christine Schrammek Kosmetik GmbH & Co. KG. Katja holds a Diplom Medienwirtin (FH) in media management with a marketing focus from Fachhochschule des Mittelstandes Bielefeld and a degree in Bankkauffrau in banking and finance from Sparkasse Werne.

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