Praveen Posina is an accomplished marketing professional with extensive experience in content marketing and operations. Currently serving as the Head of Content Marketing & Onsite Operations at bigbasket.com since October 2015, Praveen has successfully driven customer engagement, increased productivity through AI tools, and developed in-house systems that optimize operational efficiency. Previous roles include Content Strategy Lead at Housing.com, Product Manager at IndiaProperty.com, and Content Lead at CommonFloor.com, showcasing a strong background in brand strategy and database management. Praveen holds an MBA in Marketing, a Post Graduate Diploma in Broadcast Journalism, and a Bachelor's degree in Electronic Media, complemented by a diploma in Digital Film Making. Key skills encompass catalogue management, content creation, and strategic initiatives for business growth and customer engagement.