The Binda Company was founded in 1906 by Innocente Binda. Today Simone and Marcello 
Binda are CEO of the Binda Group.
For over 100 years watches have represented the company's core business, together with jewellery and accessories.
Currently Binda Italia owns, produces and distributes watches and jewelry that appeal to a diverse audience, attentive to the latest trends, but also demanding and looking for products of high quality.
Binda has excellent skills acquired in the course of its long history and characteristics that ensure the oversight of the most interesting market segments.
The large proposal of products addressed to the consumer is composed by appealing and contemporary collections at an affordable price, fashion and trendy models. Proposal is also enriched by watches with a recognizable and completely new design, more classic products with high technical and quality content, also Swiss Made, that are placed in a higher price range.

The Company’s brands are: 

BREIL

CHRONOTECH 

HIP HOP

Binda Italia srl

MASSIMILIANO MONFREDINI

This department manages financial transactions, budgeting, and reporting to ensure fiscal responsibility and accuracy.

Accounting and Finance

This department manages online sales channels and digital retail strategies to enhance customer engagement and drive revenue.

E-Commerce Operations

This department focuses on creating and refining product designs to enhance user experience and functionality.

Product Design

This department focuses on managing customer relationships and driving revenue through sales activities.

Sales Department

This department focuses on providing assistance and resources to enhance sales efforts and improve customer engagement.

Sales Support

This department focuses on managing online sales and optimizing commercial retail strategies.

Binda Italia srl

Org chart

Teams

Accounting and Finance

E-Commerce Operations

Product Design

Sales Department

Sales Support

Ecommerce and Retail

Offices

Binda Italia srl

Org chart

Teams

Accounting and Finance

E-Commerce Operations

Product Design

Sales Department

Sales Support

Ecommerce and Retail

Offices

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