Heather R.

Senior Director Of Marketing at Biocom California

Heather R. has a diverse work experience in the field of marketing and communications. Their most recent position is Senior Director of Marketing at Biocom California, where they are responsible for strategic direction, brand reputation, and managing statewide awareness campaigns. Heather also oversees the implementation of integrated go-to-market strategies and drives membership growth through engaging content across various channels.

Prior to that, Heather worked at Biocom Purchasing Group as Associate Director of Marketing & Communications. In this role, they planned, developed, and implemented marketing strategies, produced newsletters and collateral, and designed messaging and communication plans. Heather also held the positions of Marketing Communications Manager and Associate Marketing & Program Manager within the same company.

Heather's earlier work experience includes being a Marketing Communications Specialist at AIG, where they generated communication content for senior executives, coordinated events, and implemented training programs. Heather also served as a Senior Loss Sensitive Analyst, analyzing accounting systems and procedures, forecasting compliance summaries, and conducting training.

Heather's career began as an Administrative Assistant / Event Coordinator at Michael Flutie's Office, where they provided administrative support, coordinated events, and played a key role in creating brand awareness through social media and direct mail.

Heather R. completed their Bachelor of Science degree in Marketing, International Business, and Management Information Systems from the University of Delaware with a four-year duration from 2004 to 2008.

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Timeline

  • Senior Director Of Marketing

    January, 2022 - present

  • Associate Director of Marketing & Communications

    January, 2016

  • Marketing Communications Manager

    January, 2014

  • Associate Marketing & Program Manager

    August, 2012

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