Todd Berard

VP, Marketing at BioLife Solutions

Todd Berard is the Vice President of Marketing at BioLife Solutions. Todd has over fifteen years of experience in marketing and product management. Prior to joining BioLife, Todd was the Director of Marketing and Product Management at Verathon from September 2010 to June 2014. At Verathon, they were responsible for new product introductions, sales channel build out, supplier relationships, financial analysis, and product development. Todd also initiated, negotiated, and managed distributor agreements and partnerships, resulting in exclusive sales rights domestically and internationally.

From February 2008 to February 2015, Todd was the Principal at Muratori Designs. In this role, they were responsible for P&L, business plan, and execution responsibility for assigned product lines. Todd also led go-to-market efforts for new products via web, website, SEO, and PPC initiatives.

From January 2006 to December 2007, Todd was the Business Development, Sales, and Channel Manager at Spraycool. In this role, they were responsible for global software product marketing initiatives at Medtronic from August 2002 to December 2006. And finally, they were the Product Marketing Manager at Essention/McKinstry Inc. from August 2001 to December 2002.

Todd Berard has an MBA in Finance and Entrepreneurship from the University of Washington - Michael G. Foster School of Business and a BS in Biochemistry from the University of Vermont.

Their manager is Michael Rice, CEO. They are on a team with Aby J. Mathew - Senior Vice President and Chief Technology Officer, Karen Foster - Vice President of Operations, and Rod De Greef - CFO.

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Timeline

  • VP, Marketing

    Current role

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