Ekaterina Andreev is an accomplished marketing professional with extensive experience in strategic project management and client leadership. Currently serving as the Marketing Manager for Eigenmarken at BIPA Parfumerien Gesellschaft m.b.H., Ekaterina oversees all marketing activities for the private labels LOOK BY BIPA and BI STYLED. Previously, as a Senior Project Manager at LINKING BRANDS by team4tourism, Ekaterina managed cooperative projects between Austrian tourism destinations and brands, emphasizing consulting and reporting. At Mindshare Austria, Ekaterina provided strategic and operational client support across various media types. Ekaterina's career began with an internship in the HR department at BDO Russia. Academic qualifications include a Master of Arts in Psychology from the University of St Andrews and a Master's degree in Marketing from Webster Vienna Private University.