Joel Armando Arizmendi Cruz

Joel Armando Arizmendi Cruz is a professional with extensive experience in commercial consulting within the technology and retail sectors. Currently serving as Consultor Comercial TI at Bitam since January 2022, Joel specializes in data analytics and disruptive IT solutions that enhance competitiveness. Previous roles include Consultor Comercial at Technology & Performance Solutions, where Joel focused on consultative sales of predictive analytics solutions, and Gerente Comercial Multindustria at INFÓRMESE, overseeing multi-industry client acquisition and maintaining key accounts. Joel's earlier experience includes a significant tenure at SPSS México as a Data Collection Solutions Specialist, providing pre-sales consulting and technical support across Latin America, and a role as Subdirector de Operaciones at Grupo IDM, where operational optimization efforts resulted in a 35% increase in information quality. Educational qualifications include a Licenciatura in Administration of Sales from UTEL Universidad and degrees in Informatics and Systems Engineering from CONALEP and Universidad Tecnológica de México, respectively.