Antonia Bogatu

Antonia Bogatu currently serves as a Senior Manager for CRO & Experimentation at Bitdefender, where responsibilities include leading department strategy, optimizing consumer sales and marketing through full funnel experimentation, and developing research roadmaps. Antonia also oversees the eCommerce interaction strategy and manages the conversion optimization team. Previous roles include Conversion Optimization Manager at Heimdal Security and Conversion Rate Optimizer at Omniconvert and G&B SANIT CONSULT SRL, alongside experience as a Project Manager. Antonia's educational background includes attendance at the Massachusetts Institute of Technology and Harvard Business School Online, specializing in Leadership Principles, with further studies at CXL and Academia de Studii Economice din București.