Blackandgold. INSIGHTFUL BRANDING.
Elodie Orieux has extensive experience in the branding and marketing industry, currently serving as Directrice générale associée at Blackandgold. Since 2009, Elodie has contributed to the agency's success, building upon prior experience as Associate Director of Marketing and Account Director at Black and Gold from 2001 to 2008. Elodie's career began at C'Capital, where duties as Account Manager were performed from 1994 to 2000. Elodie holds a BTS in Action commerciale, earned from ECCIP between 1992 and 1994, and attended Lycée Jean Lurçat from 1990 to 1992.
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Blackandgold. INSIGHTFUL BRANDING.
WE ARE EXPERTS IN CONSUMER EXPERIENCE PRODUCT - Brand identity, packaging design, product design RETAIL - Merchandising, instore, retail DIGITAL - strategy, UXdesign, brand content, web & app developments, SEO WE ARE EXPERTS IN CONSUMER KNOWLEDGE with BLACKBOX INTROSPECTION - Brand diagnosis, brand platform INSPIRATION - Explorative research, trends, safari, monography, experts... INOVATION - Insight generation, idea generation, wording, iterative qualitative research, focus groups… We are located in PARIS, SHANGHAI, NEW YORK, GENEVA and DUBAI. We have more than 25 yeard of experience devloping brand ideas.