Beth Colton

Beth Colton is a seasoned professional with extensive experience in business consulting and digital marketing. Currently serving as a Senior Business Consultant at Blackbaud since September 2021, Beth leads software implementation and supports clients in optimizing their use of eTapestry for fundraising. Previously, Beth worked at the University of San Diego School of Law as a Communications and Events Coordinator, where responsibilities included drafting marketing materials and media releases. As the Creative Director and Founder of Swell Strategies Creative, Beth specialized in freelance digital marketing for small businesses and nonprofits. Beth's earlier roles include Online Giving Specialist and Philanthropy Coordinator at San Diego Humane Society, as well as various positions in operations and customer service at organizations such as Farmers Insurance and Tribune Broadcasting. Beth holds a Bachelor's Degree in Communications and Sociology from Western Michigan University and has also studied at the University of Westminster.