Liz Sobansky

Liz Sobansky is a seasoned marketing professional with extensive experience in brand management and content creation. Currently serving as the Brand Marketing Manager for Content and Enablement at Blackbaud since March 2020, Liz oversees projects such as the ENGAGE podcast, prepares programs for the bbcon event, manages the digital asset management system, and leads initiatives related to generative AI. Prior roles include Brand Enablement Manager at Blackbaud, where responsibilities included organizing teams for timely project completion and conducting training for over 3,000 employees. Liz’s experience also encompasses roles in brand and design for Alpha Delta Pi Sorority, where duties involved graphic design, brand growth, and stakeholder collaboration, alongside previous marketing positions at Chi Phi Fraternity and graphic design internships. Liz holds a Bachelor of Arts in Graphic Design with a minor in Marketing from West Virginia Wesleyan College.