Mary Hoxworth

Vice President of Product Marketing at Blackford Analysis

Mary Hoxworth has over 20 years of work experience in the healthcare industry. Mary most recently served as the Vice President of Product Marketing at Blackford Analysis starting from 2022. Prior to that, they worked at HealthMyne, Inc. from 2019 to 2022, where they held the position of Vice President, Product & Regulatory Management Representative and Director of Marketing. At HealthMyne, they were responsible for driving product strategy, establishing a new brand, designing software solutions, supporting marketing initiatives, and developing key opinion leader relationships.

Before their time at HealthMyne, Mary worked at Hoxworth Consulting from 2013 to 2018 as a Consultant. Mary assisted start-up companies with market introductions, focusing on areas such as introducing new devices and technologies, building marketing programs, managing social media, and developing sales channels.

From 2010 to 2013, Mary held the role of Director, Product Management at Merge Healthcare, where they directed the computer-aided detection (CAD) and picture archiving and communication system (PACS) businesses, overseeing product roadmaps and distribution channels.

Prior to that, Mary worked at Confirma, Inc. from 2005 to 2010 as a Vice President, managing various marketing and product management activities, including executing medical education programs, implementing co-marketing programs, designing marketing strategies, and managing partnerships.

Before their time at Confirma, they served as the Director of Marketing at Confirma, Inc. from 2001 to 2005, contributing to the development and marketing of computer-aided detection products.

Mary's earlier career includes roles at Pointshare Corporation and Ostex International, Inc., where they served as a Marketing Manager and Marketing, Medical Education Specialist, respectively.

Overall, Mary Hoxworth has a diverse background in healthcare marketing and product management, with a strong focus on introducing new technologies, developing marketing strategies, and building relationships with key stakeholders.

Mary Hoxworth completed their education from 1990 to 1994. Mary attended Eastern Washington University during this time and received a Bachelor's degree in International Affairs. As part of their studies, Mary also participated in an exchange program at Kobe City University of Foreign Studies in 1993.

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Timeline

  • Vice President of Product Marketing

    August, 2022 - present