Bo-Hwa Choi

Bo-hwa Choi is a seasoned design professional with extensive experience in product design and user experience, currently serving as Vice President of Product Design at BlackRock since March 2025. Prior roles include Senior Product Designer at Preqin and IG Group, where responsibilities involved executing client trading experiences and translating business needs into design solutions. Additionally, Bo-hwa Choi has held positions as Product Designer at Harry's, Inc., and Stitched.co.uk, leading various design optimizations and user research initiatives. A strong foundation in design was established with a Master of Design from Goldsmiths, University of London, and a Bachelor of Arts from Hongik University, combining a solid educational background with practical skills in design systems, usability testing, and prototype development.