Henrik Persson is a PIM Specialist at BLÅKLÄDER since August 2023, focusing on improving category and information flow between systems to meet customer business needs, while collaborating with the marketing team, product development, and E-commerce. Prior to this role, Henrik served as Team Leader Content Specialists at NetOnNet from May 2006 to August 2021, overseeing content specialists and managing product communication for e-commerce. Henrik's experience also includes roles as a Content Specialist and Copywriter, enhancing product descriptions and imagery to drive customer engagement and sales, as well as serving as a Sales Merchandiser in the computer sector. Earlier positions include IT Specialist at Mac Scott AB, responsible for maintaining and developing an MS Access business system, and a Web Designer/Technician at Borås Stad, where the focus was on providing free websites and Internet access to local businesses during the early days of the Internet.