Bleacher Report
Nick Yokoyama is an accomplished professional in content programming, currently serving as Senior Director at Bleacher Report since August 2011. In this role, Yokoyama has established top-level strategies for the B/R App, which boasts over 15 million downloads, and developed a renowned push notification and curation strategy. Additional contributions include transforming the app's programming voice to better reflect the Bleacher Report brand and restructuring departmental processes for a team of over 30 employees. Earlier professional experience includes a position in business development and marketing at SportsForce. Yokoyama holds a B.A. in Communication from UC San Diego, earned between 2009 and 2011.
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Bleacher Report
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Bleacher Report (B/R), bleacherreport.com, a division of Turner Sports, is a leading publisher of original and entertaining sports content and one of the fastest growing sports media Web sites in the U.S. Bleacher Report was founded in 2007 by four lifelong fans who'd consumed their fill of bland Internet sports content. Sincelaunching in 2008, B/R’s Web site has grown to a massive audience. The result is first-rate sports commentary that gives B/R’s audience the stories they want to read in real-time.Bleacher Report also has a five-star mobile App and some the Web's most popular email newsletters. B/R's goal is to deliver engaging digital media experiences to sports fans all over the world.