Blink Marketing, Inc.
Olivia Monroe, TAS, is currently employed as a Senior Account Manager and Team Lead at Blink Marketing, Inc. Olivia previously held positions such as Account Manager and Account Coordinator at Barker Specialty Company. Prior to that, Olivia worked as a Human Resources Coordinator at Macy's Logistics. Olivia also has experience in marketing and social media from their internships at Cazenovia College, where Olivia earned their Bachelor of Science in Human Services with a specialization in Mental Health and Counseling. Additionally, Olivia has a background in customer service, childcare, and administrative tasks from various internships and work experiences.
Blink Marketing, Inc.
The power of the promotional product (ie ad specialty, giveaway, branded gear, tschotke, etc) is so underrated. It’s unfortunate because branded merchandise is quite possibly the most powerful advertising tool of them all. The problem with the poor under-appreciated promo product is "perception." There are just too many people out there selling "The Factory Special of the Week" – regardless of its fit within the brand or campaign message. This misplaced ad medium then creates a perception of “useless, wasted ad dollars but a necessary evil since customers, potential customers, employees, etc. expect to receive something." The branded merchandise piece of your whole advertising puzzle, should fit seamlessly, regardless of budget. And that’s what we do… We are here to change the image of an industry! It may be a big feat, but we are up for the challenge.