James Joyce

James Joyce is a seasoned data science professional with extensive experience in leading data-driven initiatives across various organizations. Currently serving as the Lead Data Scientist at Block since August 2021, Joyce has developed a B2B lifecycle marketing model that enhances merchant engagement and created self-serve insights dashboards for improved decision-making. Previously, as the Global Data Science and Insights Lead at Aesop, Joyce advanced the company's data strategy and implemented an RFV model to inform consumer retention efforts. A track record of success includes roles as a Senior Data Analyst at 15gifts and Student.com, where Joyce drove clarity on business metrics, as well as significant contributions at the Financial Times, Euroffice Ltd, and other firms, showcasing a strong foundation in data analysis and insights across diverse sectors. Joyce holds a Bachelor of Science in Mathematics with Statistics from the University of Surrey.