Shruti Gokhale is an experienced marketing operations professional with a strong background in B2B marketing and automation. Currently serving as the B2B Marketing Operations Martech lead at Block since February 2022 and as Sr. Manager of Global Marketing Operations at Afterpay since May 2021, Gokhale has previously held key roles in various organizations, including Marketing Operations Manager at ServiceChannel and Sr. Manager of Marketing Operations at Coupa Software. With expertise in implementing marketing automation strategies, managing lead flow, and maintaining database health, Gokhale has successfully orchestrated global automated nurture campaigns and established KPIs for program effectiveness. Gokhale holds an M.S. in Mass Communication with a focus on Advertising and Media from San José State University, as well as a Master's in Marketing Management.
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