Edward Hayes

Edward Hayes is a seasoned professional with extensive experience in strategic planning and brand development, currently serving as the Chief Strategy Officer at Bloom since November 2006. At Bloom, Edward focuses on utilizing design thinking to enhance decision-making for clients, which include notable brands such as Heineken, Diageo, and Unilever. Prior to Bloom, Edward held various strategic roles across several agencies, including Head Of Strategy and Planning Director. Edward's career began at Momentum Worldwide as an Account Executive and Planner. Edward holds a BA Joint Honours degree in French and Spanish from Newcastle University.