Vicki Beresford

Member at Bloom UK

Vicki Beresford is a seasoned marketing and media professional with extensive experience in driving efficiencies and implementing innovative strategies across various industries. Currently serving as a Consultant at Pivot&Co and a member of Bloom UK, Vicki supports the development of younger women in communications. At Diageo, Vicki holds the position of Programme Director for Global Media & Marketing, achieving significant media buying efficiencies and contributing to sustainability initiatives. Previous roles include Senior Project Manager at Diageo, Digital Marketing Specialist at Up and to the Right, and senior marketing positions at WGSN and Informa PLC, where Vicki led revenue-generating marketing initiatives and pioneered the use of social media. Vicki completed education at the University of Cambridge and holds a BA (Hons) in Sociology from the University of East Anglia.

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