Martin Šimo

Senior Product Marketing Manager at Bloomreach

Martin Šimo is an experienced marketing professional with a strong background in product marketing. Martin has worked at various companies, including Bloomreach and Exponea, where they held roles as a Product Marketing Manager. In these positions, Martin collaborated closely with product teams to plan and execute the launch of new products and features. Martin also developed product positioning, value propositions, and messaging strategies that resonated with target audiences. Additionally, Martin has experience in growth marketing, having served as the Director of Growth Marketing at Bloomreach. Prior to their product marketing roles, they co-founded Diametro, a company that helps B2B firms generate inbound leads. Martin also has experience in event organization, having co-organized MeasureCamp Bratislava. Martin began their career as an intern at ZUNO BANK AG, where they worked as a data analyst and played a crucial role in reporting and analyzing digital marketing campaigns.

Martin Šimo has a solid education history with a focus on mathematics and economics. Martin obtained a Bachelor's Degree in Economical and Financial Mathematics from Univerzita Komenského v Bratislave in 2012. Martin further pursued their education and earned a Master's Degree in Economical and Financial Mathematics from the same university in 2014. During their studies, Martin also had the opportunity to participate in an Erasmus program at the University of Groningen in 2013-2014, where they studied Economics and Business.

Martin has also pursued additional certifications to enhance their skills. In 2015, they obtained the Google Analytics IQ (Individual Qualification) from Google. In 2016, they completed the Google Adwords certification in Search, Display, Video, Mobile, and Shopping. Most recently, in 2020, they completed an Advanced Course from Exponea.

In 2018, Martin attended the altMBA, although no degree or field of study is specified. In 2020, they enrolled in Product Marketing Alliance, but again, no degree or field of study is mentioned. These experiences suggest that Martin is committed to continuous learning and professional development.

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