Michael Blank

Michael Blank is a seasoned marketing professional with extensive experience in digital analytics and optimization. Currently serving as a Senior Optimization Analyst at Blue Acorn iCi since July 2021, Michael previously contributed to Kohl's as a Digital Analytics & Optimization Analyst, managing over 1,100 digital testing campaigns and analyzing key performance metrics. At Kalmbach Publishing Co., roles included Digital Marketing Specialist, where Michael coordinated multi-channel campaigns and maintained a corporate email calendar, and Digital Media and Marketing Coordinator, responsible for creating impactful newsletters. Early career highlights include serving as a Marketing Communications Specialist at Insty-Prints and an internship at Menards as a Wood Recycling Project Coordinator. Michael holds a Bachelor of Business Administration from the University of Wisconsin-Eau Claire, focusing on Marketing, Management, PR, and Advertising.