Peter Picard

Peter Picard has extensive experience in the marketing and research industry. Peter most recently served as SVP, Director of Strategic Planning & Research at Blue Chip Marketing Worldwide, where they showed expertise in brand and shopper marketing. Prior to this, they worked as the Principal at SoAct Consulting and EVP at The Futures Company. Peter also held leadership positions at TRU, Cramer-Krasselt, Ogilvy & Mather, BBDO Chicago, and Leo Burnett. Throughout their career, they have demonstrated a strong understanding of market research and has worked with renowned youth brands.

Peter Picard attended Rutgers College where they pursued an AB degree in English/American Studies. After completing their undergraduate studies, Peter went on to study at the University of Minnesota, where they obtained an MA degree in American Studies. The duration of their education and specific start and end years for each program are not provided.