Blue Cross Blue Shield of MA
Katie Martinez, MBA, is an experienced marketing professional with a robust background in product marketing and strategic communication. Currently serving as the Senior Product Marketing Manager for Customer Solutions at Blue Cross Blue Shield of Massachusetts, Katie specializes in developing value propositions for digital software solutions. Previous roles include Senior Manager of Product Marketing at Cohere Health, Marketing Strategy Manager for the NH Market at Harvard Pilgrim Health Care, and various marketing positions at H3.Group and Legend Senior Living™, among others. Katie holds an MBA from Wichita State University and a BBA with a focus in Marketing from Champlain College, complemented by international experience at the University of Chester.
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