Lynn Thompson

Lynn Thompson has a strong background in digital strategy and marketing, with a focus on optimizing member experiences and ensuring seamless access to healthcare benefits. They have held various senior positions at Blue Cross Blue Shield of Massachusetts, including Senior Director of CX, Digital, & Omni Strategy, Director of Digital & Omni-Channel Strategy, and Senior Manager of Digital Strategy & Marketing. Prior to that, Lynn worked as a Digital Consultant for a year and as a Digital Consultant & Business Owner at WSI World. They also have experience in marketing, technical marketing engineering, and IT program management at IBM. Lynn has a proven track record in project management, mergers/acquisitions, e-commerce, compliance, and web development. Overall, Lynn Thompson brings a wealth of expertise in digital strategy and marketing to any organization.

Lynn Thompson holds a Master of Business Administration (MBA) degree in Business Administration and Management, General from the D'Amore-McKim School of Business at Northeastern University. Lynn also obtained an Associate of Science (AS) degree in Open Studies from Lasell University and a Bachelor of Science (BS) degree in Criminal Justice from Northeastern University. In addition to their formal education, Lynn has achieved various certifications, including "AI For Everyone" from Coursera, "Artificial Intelligence: Implications for Business Strategy Program" from MIT Computer Science and Artificial Intelligence Laboratory (CSAIL), "Pragmatic Marketing Certified - Level Four (PMC-IV)" from Pragmatic Marketing, "Email Marketing, Leveraging Social Media Presenter Program" from Constant Contact, "Inbound Marketing University Certified Professional" from HubSpot, "Social Media Marketing Presenter Program" from Constant Contact, "Digital Marketing" from WSI, Toronto, "PMP, Project Management" from the Project Management Institute, and a "Master of Project Management" from George Washington University. The obtained years for the certifications range from 2002 to 2021.