Luke Lieberman

Commercial Marketing Strategist at Blue Cross Blue Shield of Arizona

Luke Lieberman is a seasoned marketing professional currently serving as a Commercial Marketing Strategist at Blue Cross Blue Shield of Arizona since June 2023. Previously, Luke held various roles at Anthem, Inc. from December 2013 to June 2023, including Marketing Director, where leadership included overseeing Growth & Acquisition and Sales Enablement teams. Significant contributions to Anthem involved establishing the Finalist Centers of Excellence Program. Earlier experience includes roles at Bausch + Lomb as a Sr. Marketing Coordinator, marketing management at PASS Security, and marketing coordination at IMPACT Strategies. Luke started out as a PR Assistant for the Missouri Association of Mortgage Brokers. Educational qualifications include a Bachelor of Science in Mass Communications from Southern Illinois University Edwardsville and an Associate of Arts in General Studies from Southwestern Illinois College.

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