Christopher Tarnowski is a Senior Research Director with a Ph.D. in Cultural and Environmental Anthropology and over 15 years of experience in brand strategy and market research. Currently at Blue Matter, Christopher leads projects that span consumer, patient, and B2B segments, collaborating with major brands and Fortune 500 companies. Their expertise includes consumer insight, behavior modeling, and qualitative research methodologies, such as ethnography and focus groups, with a significant focus on healthcare and pharmaceuticals. Previous roles include consulting and strategy positions at various firms, enhancing brand growth and innovation through actionable insights.
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