Mariana Hernández has a diverse work experience in various industries. Mariana is currently working as a Product Marketing Manager at Blue Sky The Color of Imagination since 2023. Prior to that, they were a Brand Management & Comms Consultant at Atiempo Travel from 2021 to 2023, where they co-founded the company and focused on strategic design, brand building, and digital marketing for clients in industries such as finance, real estate, travel, wellness, and personal care.
From 2013 to 2020, Mariana worked at Belcorp, initially as a Consumer Marketing Analyst and later as a Design Analyst and Product Developer. In these roles, they executed marketing campaigns, conducted trend research and market analysis, managed vendors and the creative team, and achieved significant milestones such as increasing conversion rates and exceeding new product sales goals. Mariana also had the opportunity to be a public speaker at trade shows and webinars.
Before their time at Belcorp, Mariana worked as a Product Developer & Licensing Specialist (Disney account) at Los de Idea SC from 2010 to 2013, and prior to that, they were a Graphic Designer at Moots Comunicación from 2007 to 2009. Overall, Mariana brings a strong background in marketing, branding, design, and product development to their current position.
Mariana Hernández completed their education from various institutions. In 2006, they started their Bachelor's degree in Graphic Design at the Universidad Intercontinental and graduated in 2010. In 2005, they obtained a certificate in English as a second language from VanWest College. Later, in 2014-2015, they pursued a certificate in Packaging Design & Innovation from AMEE. Continuing their education, in 2019, Mariana completed a certificate program in Digital Marketing at CENTRO diseño | cine | televisión. In the same year, they also obtained additional certifications: "Creatividad con un café" and "Advertising Foundations" from LinkedIn. Lastly, in 2022, they pursued a certificate course in Brand Management from the University of London.
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