Blue Star Ltd
Madhur Vaghela is an experienced marketing professional with a strong focus on service marketing and customer analytics. Currently serving as AGM - Service Marketing & Customer Analytics at Blue Star Limited since May 2016, Madhur is responsible for developing new business in water purifiers and implementing strategic plans. Prior experience includes Senior Manager Marketing at Mahindra Lifespace Developers Ltd., where lead generation and brand health evaluation were key responsibilities, and Manager - Marketing for Tata Swach Water Purifier at TATA Chemicals, overseeing national marketing efforts. An educational background includes an MBA in Marketing from the Institute of Management Technology and a B.E. in Electronics from Pune University.
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