Axel Andres M. currently serves as Marketing, Comercial & Digital Manager at Blue State since June 2021, focusing on strategy development, budget planning, and project measurement across multiple business units. Previously, Axel held the position of Project Digital Manager at Astara from November 2021 to March 2022 and was Head of Marketing, Comercial, and Digital at Intercorp Retail between September 2018 and May 2021, where responsibilities included executing comprehensive marketing strategies and overseeing budgeting. Earlier roles include Trade Marketing Nacional - Comercial at Alicorp from September 2016 to January 2018, where Axel managed strategic execution in sales channels, and Marketing y Trade Marketing at Life it S.A.A from March 2015 to February 2016, focusing on brand strategy and point-of-sale marketing. Axel holds a bachelor's degree in Marketing and Business Management from Universidad San Ignacio de Loyola and technical qualifications in Digital Business Management and Digital Advertising from various institutions, including University of Cambridge and ISIL Aprende Haciendo.
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