Zbynek Janyska

Chief Marketing Officer (cmo) at Blue Style a.s.

Zbynek Janyska serves as the Chief Marketing Officer at Blue Style a.s. since August 2023, managing brand and performance marketing for both B2C and B2B sectors. Prior to this role, Janyska was the Chief Executive Officer of Dokempu from October 2022 to August 2023, where a new travel tech marketplace was developed with backing from investments by Miton and Nomiverse. As Chief Commercial Officer at Campiri from February 2022 to August 2023, efforts focused on B2C and B2B online sales across several European countries and enhancing the caravanning industry's digital presence. Janyska has also held senior marketing positions at FOKUS, Potten & Pannen - Staněk group, O2 Czech Republic, Vodafone, and various advertising agencies, with a strong emphasis on digital transformation, marketing strategy, and e-commerce management. Educational qualifications include an Engineer's degree in Economics and Management Systems from VSB - Technical University of Ostrava, complemented by a high school diploma in Computer/Information Technology Administration and Economics.

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