Shannon Carlson

Shannon Carlson is a seasoned marketing professional with extensive experience in strategic marketing and operations. Currently serving as Managing Partner and EVP of Marketing & Operations at BlueByrd Strategic Sales & Marketing since May 2020, Shannon has played a pivotal role in aligning sales and marketing efforts for B2B businesses. Previous roles include Fractional CMO for various organizations and leadership positions at HBMA, Sydenham Clinic, and CARBO, among others. Shannon's expertise encompasses campaign management, brand building, social media strategies, and revenue growth facilitation. Educationally, Shannon holds a Bachelor of Business Administration in Marketing & Sales from the University of Houston.