Lisa Coverdale

Lisa Coverdale has a diverse work experience that spans over several years. Lisa is currently an Account Manager at BlueSky Commerce, where they started in May 2023. Prior to that, they worked at LINC Systems, Inc. for four years, serving as the Business Development & CRM Manager from June 2019 to May 2023.

Before joining LINC Systems, Lisa was the Marketing Manager at Quality, LLC a Division of 19th Capital Group, where they were responsible for planning and implementing marketing strategies and overseeing the marketing department. Lisa worked at Quality from April 2018 to June 2019.

Lisa also held the position of Marketing Manager at Smith Implements, Inc. from June 2016 to November 2017, where they focused on enhancing the dealership's image and attracting and retaining customers through targeted marketing tactics.

Prior to that, Lisa worked as a Marketing Analyst at Calumet Specialty Products Partners, L.P. from November 2014 to May 2016, where they contributed to successful strategic initiatives and new business development projects.

Lisa's experience in marketing also includes their role as a Marketing Manager at United Animal Health from February 2007 to 2014, where they built corporate awareness and handled internal and external communications.

Lisa served as the Director of Marketing at Reflectix, Inc. from 1997 to 2007, overseeing all aspects of marketing, advertising, and customer service, including CRM implementation, product introductions, event planning, and website management.

Lisa started their career as a Marketing Manager at the North American Retail Hardware Association from 1991 to 1994, where they focused on building awareness, membership, and providing resources for members.

Overall, Lisa Coverdale has proven skills and experience in marketing, business development, CRM management, and strategic planning throughout their career.

Lisa Coverdale's education history starts with their high school education at Ben Davis High School, where they attended from 1980 to 1984. Lisa then pursued a Bachelor of Fine Arts (BFA) degree in Communications/Marketing from Indiana University–Purdue University Indianapolis, completing it from 1986 to 1990.

Later, Lisa pursued higher education and earned a Master of Science (MS) degree in Strategic Management from Indiana Wesleyan University, which they attended from 2009 to 2011.

Additionally, Lisa has obtained two certifications from Microsoft. In October 2022, they received the Microsoft Certified: Dynamics 365 Fundamentals (CRM) certification, and in January 2023, they obtained the Microsoft Certified: Power Platform Fundamentals certification from Microsoft.