Beatriz Unanue Tellería

Beatriz Unanue Tellería is a Digital Marketing & Ecommerce Specialist at BM Supermercados since December 2022, focusing on ecommerce management, website performance optimization, search optimization, digital campaigns, and analytics. Previously, Beatriz served as a Digital Marketing Specialist at KENDU from September 2020 to December 2022, where responsibilities included web management, SEO, social media strategy, and email marketing. Beatriz also held roles in digital product management and corporate marketing, gaining experience in B2B ecommerce launch, project management, and corporate communications. Beatriz's educational background includes a Master's in Digital Marketing from ESIC Business & Marketing School, a Bachelor's degree in Business Administration with a specialization in Marketing from the University of Deusto, and further studies in SEO and SEM from Universidad Nebrija.