Laura Blanco Izquierdo

Laura Blanco Izquierdo has a robust background in marketing and product management across various sectors. Currently serving as Responsable de Surtido at BM Supermercados since July 2021, Laura is involved in managing assortment strategies, competitive benchmarking, and category projects. Previously, Laura worked at Brioche Pasquier, first as Product Manager from February 2017 to July 2021, focusing on market analysis, consumer behavior, and marketing plan execution, and earlier as a Product Manager Assistant where responsibilities included data analysis and product launches. Laura's career initiated with a summer role managing a children's playground. Academic qualifications include a Master’s in Advanced Marketing from the University of Deusto and a Bachelor's degree in Business Administration from the University of the Basque Country.