Sophie Grace Lyon

Sophie Grace Lyon is a dedicated professional in the music industry, currently serving as Digital Sales Manager - Streaming Manager for Italy, Spain, and Portugal at BMG - The New Music Company since January 2024. Prior experience includes a significant role as International Development Manager at Universal Music Group from April 2019 to January 2024, focusing on organizing international promotions, marketing plans, and A&R activities. Other positions held include Social Media Manager and Project Manager at Comunicarlo, Copywriter and Social Media Manager at Softec S.p.A., and various assistant roles in event and ticket management. Sophie holds a degree in Political Science - International Relations from Università degli Studi di Firenze and has enhanced qualifications with a Master in Digital PR from 24ORE Business School.