Dayna MacLeod

Director Of Strategy & Operations, B2b Marketing, Events & Design at BMO Financial Group

Dayna MacLeod is an experienced professional in strategy and operations within the marketing and events sectors, currently serving as the Director of Strategy & Operations, B2B Marketing, Events & Design at BMO Financial Group since October 2004. MacLeod has held various leadership roles within the company, including Director & Co-Head of Event-Based Marketing and Senior Manager of Event-Based Marketing. Previous experience includes a position as Communications Specialist at Hyperactive Communications, where story ideas were developed and pitched to media outlets, and as Media & Event Coordinator at The Winegarden Diabetes Foundation, which involved executing a communications plan for a national cycling tour. Educational qualifications include a Certified Meeting Professional (CMP) designation, a Postgraduate Certificate in Event Management from Humber College, a Postgraduate Certificate in Corporate Communications from Centennial College, and a Bachelor of Arts degree in Communications Studies & Psychology from Wilfrid Laurier University.

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Timeline

  • Director Of Strategy & Operations, B2b Marketing, Events & Design

    May, 2019 - present

  • Director & Co-head, Event-based Marketing

    April, 2014

  • Director, Event-based Marketing

    July, 2012

  • Senior Manager, Event-based Marketing

    October, 2008

  • Event Manager, BMO Capital Markets

    April, 2006

  • Event Coordinator, BMO Capital Markets

    October, 2004