Anna Rickerson is an experienced Email Marketing Manager with a strong background in developing and executing comprehensive email communication strategies. Currently at Bobcat Company since January 2021, Anna focuses on customer onboarding programs and optimizing campaign performance using Salesforce Marketing Cloud. Prior experience includes managing email campaigns for approximately 50 brands at Regis Corporation and executing international eStatements at The Lacek Group for major clients such as United Airlines and Ford. Anna's marketing expertise is further enhanced by roles in interactive marketing and customer campaign management, complemented by an M.B.A. from the University of Phoenix and a Bachelor's degree in Business Computer Information Systems from St. Cloud State University.
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