Selu Rodríguez Sánchez is a seasoned professional in brand communication and marketing with extensive experience in various roles. Currently serving as a Brand & Communication Specialist and Content Editor at BODEBOCA since March 2020, responsibilities include content development, commercial action coordination, and weekly product catalog updates while liaising with wineries and distributors. Previous experience as an Account Executive at Kitchen involved planning and executing integrated marketing campaigns for Cervezas Alhambra from January 2016 to September 2019. Earlier roles also include a Corporate Marketing Trainee position at AT4 wireless, focusing on market reports, and administrative support at Asesoría Salvador Díaz Gómez y Asociados. Selu's educational background includes a Bachelor's degree in Advertising and Public Relations from Universidad de Málaga, a Course in Account Executive from The Atomic Garden, and a WSET Level 2 Award in Spirits.
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