Leon Jansen Smp

Head Of Marketing Excellence A.i. at Boels Rental

Leon Jansen has a diverse work experience spanning various industries and roles. Leon started their career at Hunter Douglas Europe, where they worked as an Assistant Product Manager and Assistant Area Manager. Later on, Leon worked at Sigma Coatings Nederland as a Brand Manager and Product Manager, responsible for brand and portfolio management.

In 2002, they joined T-Mobile Nederland as a Senior Consumer Manager and eventually became a Manager in the Marketing department, overseeing postpaid acquisition and consumer marketing.

Leon then joined AEGON, where they held several positions including Manager Klantservices and Senior Marketer in Customer Experience/Customer Journeys. Leon managed the full scope of marketing and drove a shift in culture towards customer-oriented services.

At Aegon Nederland, Leon was the Manager Marketing, responsible for creating awareness about the importance of taking control over financial future and managing the marketing activities. Leon also served as the Manager Channel Development & Online Service, where they focused on building and optimizing digital channels to enhance customer experience.

Leon later joined REWIN West-Brabant as a Data Coach before moving on to NIMA, Nederlands Instituut voor Marketing, where they worked as a Lecturer in Marketing. Leon provided marketing masterclasses and shared their extensive marketing experience with participants.

In 2021, Leon joined Boels Rental as the Head of Marketing Excellence and Change Manager, leading and building a new marketing team. Leon also served as the Change Manager Marketing a.i, responsible for strategic projects and brand strategy development in multiple European countries.

Leon's most recent role is as the Head of Marketing Excellence a.i. at Boels Rental, where they are leading and building the Marketing Excellence team and driving marketing capabilities in 12 European countries.

In addition to their corporate roles, Leon also served as a member of the Board of Supervisors at Northgo College, overseeing marketing and communication.

Overall, Leon Jansen's work experience showcases their expertise in marketing, strategy development, brand management, and customer experience across various industries.

Leon Jansen has a diverse education history. In 1993-1994, they earned an MBA in Business Administration from Western Carolina University. Prior to that, from 1989 to 1993, they completed their HBO degree in International Management - Marketing at Hogeschool West-Brabant. Leon also attended the Jheronimus Academy of Data Science in 2021-2022 for Data Science for Business Managers. Furthermore, they obtained additional certifications such as Senior Marketing Professional (SMP) from NIMA in 2019 and attended various executive programs and workshops related to leadership, analytics, agile methodologies, and marketing.

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Previous companies

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Timeline

  • Head Of Marketing Excellence A.i.

    February, 2023 - present

  • Change Manager Marketing A.i.

    March, 2021

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