Dorien van Someren

Dorien Van Someren is a seasoned professional specializing in digital marketing, data strategy, and research project management. Currently serving as a Partner Proposition Strategist at bol since November 2023, Dorien focuses on growth strategies for platform sellers. Previous experience includes a role as a Digital Strategist Loyalty at Essent, where strategies for digital marketing and personalization were developed, and as a Marketing & Data Consultant at Greenhouse, enhancing data maturity in marketing strategies. Dorien has held multiple positions at Profiles by Kantar, including Director Data Solutions, managing European teams and spearheading innovative research projects. An educational background includes advanced studies in AI in Business Analytics, a Master's in Economic Psychology, and a Bachelor's in Social Psychology from Tilburg University, complemented by various training programs at Beeckestijn Business School.