Ilja van Poppel

Group Product Manager Performance Advertising at bol.com

Ilja van Poppel is a seasoned professional with extensive experience in product management and organizational transformation. Currently serving as the Group Product Manager for Performance Advertising at bol.com since August 2019, Ilja oversees the development of Sponsored Products and performance advertising tools. Previously, Ilja held the position of Senior Business Developer within the Retail Media Group at bol.com, emphasizing the development of retail solutions. Prior experience includes a role as Manager of Organisational Transformation at PwC Nederland, where the focus was on organizational redesign and performance improvement, as well as serving as a CIO Advisor for the Ministry of Infrastructure and the Environment. Ilja began professional training as a Management Trainee at PBLQ, working on projects within various public sector organizations. Educational qualifications include a Master of Public Information Management from TIAS School for Business and Society, along with a Master in German Studies from the University of Amsterdam and a Bachelor in Modern History from Leiden University.

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