Nicole Buursen

Nicole Buursen currently serves as a Senior Onsite Journey Specialist at bol, where responsibilities include data-driven optimization of retail shelves and content strategies to enhance traffic and conversion rates. Previous experience includes roles as an Online Editor at Talpa Entertainment Productions, focusing on content strategy for "Lang Leve de Liefde," and at ITV Studios Netherlands, overseeing online content for "The Voice of Holland" and its related formats. Nicole has contributed as a Student Assistant at Fontys Academy for Creative Industries, creating promotional videos and social media content. Early career experiences include internships at Talpa in format development and at Queen of Jet Lags in online marketing. Nicole holds a Bachelor's degree in Communication from Fontys Academy for the Creative Economy and pursued a minor in Audiovisual Storytelling at Fontys Hogeschool Journalistiek.